Why Experience Matters

Public engagement for advocacy success is more than copy or "strategy." Words only work when they reflect a real understanding of incentives, institutions, pressure, and human response. AS&D draws on experience in military intelligence, technology strategy, and research for academic and advocacy environments to help clients communicate with the discipline and credibility that drives action. The aim is not more noise. It is better signal, delivered at the right moment, in service of outcomes that last.

Roles

Political Campaigns

Campaign Teams | 2013 – Present

Directly set research, messaging, and execution requirements to meet campaign and fundraising objectives.

Recent Campaigns

• Jason Mikesell for Governor (CO) (2026)

• Dalia al-Aqidi for Congress (MN-5) (2026)

• Tad Jude for Congress (MN-3) (2024)

• Grayson County (TX) Republican Party fundraising (2024)

• Cory Applegate for El Paso (CO) County Commissioner (2024)

• Stan VanderWerf for Colorado Senate (2024)

PAC & Independent Expenditure | 2023- present

Assessed candidate viability and donor priorities and leveraged content assets elevate the advocacy of candidates and issues.

• Gabe Evans for Congress (CO-8) (2024)

• Ron Weinberg for Colorado House (2024)

• Robyn Carnes for Colorado House (2024)

• Woodland Park (CO) School Board & City Council (2023-24)

Military & Private Sector Experience

U.S. Army

2009 – 2013

Served as intelligence officer, honing analytical and leadership skills.